Landing Page Design
A landing page is the specific page that your customer sees once they click on your ad. Unlike your homepage, which they could find in a variety of ways, landing pages let you know exactly which ad brought them to your site, and allows you to customize what they see there.
For instance, if your ad is for a treadmill, you don’t want customers to end up at your homepage and then have to search for “treadmill.” Instead, we’ll design landing pages that take them straight to treadmills once they click on your ad. This is especially important when you’re paying for visitors by the click. The faster they get to the product they want to buy, the less likely they are to leave your site and shop somewhere else.
Landing pages should generally be tightly focused on a specific offer and get to the point even faster than a normal webpage. Your customers should be able to find all of the information they need on the landing page itself. Once they’re satisfied that they’ve found what they were looking for, they’ll relax and begin browsing around your site to buy more.
At Illuminati Karate, we have extensive experience constructing landing pages and understand how to build them for maximum effectiveness.
